Terme Merano

Location and year-round use: indoor pools stay open in winter, the park and outdoor pools run in season, and the square outside hosts events.

Confusion about the facilities.

Right now, a visitor walking in sees a huge list of options and has to work out their own day. Instead, offer a few ready-made “routes” based on who you are and how much time you have, for example: After the hike (90 min): warm pool, short sauna, cold Kneipp walk, rest Quiet for two: the calmer indoor pools and relax lounges Family afternoon: kids’ pool and outdoor pools, no sauna First-time sauna: a guided order from mild to hot, with the rules explained on the way Each route would be a simple card at the entrance and a short page online. It could even be a colored line on the floor you follow. Visitors don’t need to understand all 25 pools, they just pick one route. It also helps with the problems visitors mention: it gives first-timers a clear path, explains the sauna rules in context, and can steer people toward quieter areas when it’s busy.